Monday, January 17, 2011

Logo Design Tips and Objectives


Logo is an icon that represents something, and as a symbol that is able to explain briefly about the brand image of a product or company. With the logo then a company will have its own brand that will be known by the public in this consumer. It is necessary to note that the logos have and carry out a purpose, namely:
1. Mark-Ing interpreted form To do this interpretation is usually a designer using the theory analogous to represent the form in question. The form is usually taken from the name of something objects (corporate or product) which made its logo.
2. Eye-Catching A logo design will have more value if you have eye-catching element. Of the many pictures on display, both at the outlet, bookstore, or a stack of business cards, if the logo is able to attract more dominant than images or other forms?
To be able to create a logo design is eye-catching is not easy. There are several things that must be considered. Start the target market, the characteristics of the intended audience, or media that will be used, and so forth. But this can be learned, and requires hours of flying high.
One of the elements upon which to make an eye-catching design has the unique concept of form. In addition to the mark-ing form of a unique shape also became one of the requirements of a logo design capable of seizing the attention of the audience. There are many symbols that can be used to interpret an object, but from the fact there are few alternative options or any one of the two is more eye-catching. From the basic shape of a logo design can actually be added cosmetic (to borrow a phrase fashion) or supporting ornament, a form of nature as a sweetener. In addition, because of its cosmetic here only as a sweetener, then the strength is not so dominant. Chosen as a cosmetic form can be round, square, square, triangle, or just a curved line.
3. Trend The development of the logo somewhat influenced by the trend, like trends in the fashion world. The trend here represent appreciation of the dynamics of the logo itself. As we know in the early 2000s, a growing trend for the logo is the digital form, where the shape here represented by the line more and dot (point). This refers to the fast growing IT era at the beginning of the year. Where many of the shapes that represent the world of IT a trade mark logos are born at the time. Starting from the form font to the concept of matrix effects have great impact on the birth process logos.
Trend in fact identical to the outbreak of influenza could spread without known origins. Affect each other and have a incubasi. Sometimes circular or repetitive nature, which the old concept back into the new trend. Many factors led to this trend, which are all derived from the external. Could be due to symptoms that occur around us, such as fashion, TV, systems, politics, etc.. In the era of the 70s, the design of more use to interpret the detailed shape of an object. Design a logo that there are many illustrations that are detailed (closer to the original). Perhaps precisely the flow of naturalists, so influencing the design concept of logos that were born at the time. Then in the era of the 90s, the concept of logo design change for the more simple. Detailed form of objects that are no longer used to interpret a logo. The design is minimalist lebihcenderung. And in the era of 2000 changed the development of more complex than the form is also coloring (color) to be very minimalist here. Color - The color used in the logos that were born in this era tend to use solid colors and impressive minimalist color, in addition to a line and dot. Perhaps a more fitting term for this is the era-Clipart.
In addressing the trend, there are things that can be used as a reference in designing a design, whether as a trend follower? or as a creator of trends?, or even we remain solid in the atmosphere typical of our design. All up to the designers to position the design. To be sure the trend is one of appreciation of the dynamics of a development. As long as we see it as a positive then we will have the insight and ideas more widely. Vice versa, if we view it as an obstacle then we will not be able to accept the shortcomings of our design is more proportional.
Additional Tips You can find examples of logos - famous logo of a company as an additional insight and inspiration that is by utilizing the Google Service by Keyword / Keyword: Corporate Logo, Logo Designer, Logo Company.
Thank you Hopefully Helpful

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